Privacy Policy

your data, in good hands

Last updated: October 24, 2026.

At Alpaca (Alpaca LLC) we take care of your data. This policy explains what information we collect when you visit alpacaoficial.com, make a purchase or write to us, what we use it for and what you can do with it.

1. What data we collect

  • What you give us when you buy or write to us: name, ID number (cédula) or RUC tax number (in Ecuador, for the invoice and shipping label), address, phone, email and the content of the messages you send us.
  • Your order data: products, amounts and payment method. We do not see or store your full card number: payment is processed by a specialized payment provider.
  • Browsing data: device and browser type, IP address, pages you visit and products you view. It is collected with cookies and similar technologies.

2. What we use it for

  • Preparing, charging, invoicing and delivering your order.
  • Letting you know the status of your order by email or WhatsApp.
  • Handling exchanges, returns and inquiries.
  • Preventing fraud and meeting our legal and tax obligations.
  • Improving the store and measuring the results of our ads.
  • Sending you news and promotions by email, only if you agreed to receive them. To choose which email to send you (for example, not offering you something you already bought), we use your purchases and what you viewed in the store. You can unsubscribe with one click in any email or object to that use by writing to us.

3. Who we share it with

We do not sell your data. We share it only to the extent necessary with:

  • Shopify, the platform our store runs on.
  • Payment processors and the financial institutions involved in your payment.
  • The transport and courier companies that deliver your order.
  • Meta (Facebook and Instagram) and other measurement and advertising tools. To measure the results of our ads we may share contact data in encrypted form.
  • The technology providers that host our systems.
  • Authorities, when required by law.

Some of these providers are outside Ecuador, so your data may be processed in other countries.

4. Cookies

We use cookies so the store works (for example, to remember your cart), to understand how the site is used and to show you relevant ads. You can block or delete them from your browser settings; some store features may stop working. You can also adjust your ad preferences in your Facebook or Instagram account settings.

5. How long we keep it

We keep your data for as long as it is needed to handle your order and to meet our legal, accounting and tax obligations. After that we delete it or keep it in a form that does not identify you.

6. Your rights

In accordance with Ecuador's Organic Law on Personal Data Protection, you can ask us to access, correct, update or delete your data, object to certain uses, ask us to hand it over in a format you can take to another service, and withdraw your consent. To do so, write to us at ayuda@thealpacca.com. We respond within the period set by law. If you are not satisfied, you can go to the personal data protection authority.

7. Security

We apply reasonable measures to protect your information and limit access to the people and providers who need it to handle your order. No system is infallible; if we detect an incident that affects your data, we will let you know.

8. Minors

Our store is not aimed at minors. If you are a minor, buy with the permission of your guardian.

9. Changes to this policy

We may update this policy. The current version is always the one published on this page, with its update date.

10. Contact

Email: ayuda@thealpacca.com
WhatsApp: +593 98 787 8444